Marketing Manager
Job Desciption
About Us
At Big Dog Australia, we’re passionate about improving the lives of pets through healthy, raw nutrition. As a leading Australian pet food brand, we’re on an exciting growth trajectory—expanding nationally and into global markets. Our team is driven by our values of Teamwork, Fun and Excellence, and we’re committed to building a brand that pet owners trust and love.
About the Role
We’re looking for a commercially minded Marketing Manager to lead our marketing strategy and execution across Australia and beyond.
Reporting to the Managing Director, this is a hands-on leadership role where you’ll:
- Drive brand growth and customer acquisition
- Lead a talented in-house creative and content team
- Deliver impactful campaigns across multiple channels
- Play a key role in scaling the business
This is a unique opportunity to shape the future of a fast-growing, purpose-led brand in the pet industry.
What You’ll Be Responsible For:
Marketing Strategy & Campaigns
- Develop and execute integrated marketing plans (ATL & BTL)
- Deliver campaigns across digital, social, retail and partnerships
- Strengthen brand awareness and customer engagement
Commercial Performance
- Manage and optimise the marketing budget
- Track campaign performance, ROI and key growth metrics
- Align marketing initiatives with revenue and business targets
Team Leadership
- Lead, mentor and develop a high-performing marketing team
- Manage internal and external creative resources and agencies
- Build a collaborative, accountable and positive team culture
Partnerships & Growth
- Manage sponsorships, partnerships and brand collaborations
- Lead the Big Dog ambassador and influencer program
- Identify and execute new growth opportunities
Cross-Functional Collaboration
- Work closely with Sales to drive revenue outcomes
- Partner with Operations to align demand with supply
- Support global expansion and export growth initiatives
What Success Looks Like
- Delivery of high-impact marketing campaigns aligned to growth targets
- Increased brand awareness and customer acquisition
- Strong ROI across marketing investment
- A motivated, high-performing marketing team
- Big Dog positioned as a leader in raw pet nutrition
About You
- 10+ years’ experience in marketing roles (FMCG, retail, eCommerce or similar preferred)
- Proven experience managing campaigns and budgets
- Strong leadership and people management skills
- Commercial mindset with a focus on results and growth
- Highly organised with the ability to manage multiple priorities
- Passion for pets, health or purpose-driven brands (highly regarded)
Why Join Big Dog?
- Join a fast-growing Australian brand with global ambitions
- Make a meaningful impact on pet health and wellbeing
- Lead and shape the marketing function
- Work with a passionate, energetic and supportive team
- Enjoy a dynamic, fast-paced environment with real ownership
- Full time role based in office at Narangba, north Brisbane
- Ample parking onsite
- Free coffee with onsite barista
- Monthly company-wide BBQ lunch and staff birthday celebrations
Apply Now
If you’re ready to lead marketing for a brand that’s making a real difference, we’d love to hear from you. Apply via the form on this page or via SEEK with your CV and a personalised cover letter that details your experience and how you meet the requirements of this role https://au.seek.com/job/93141028
You must have Australian citizenship or unrestricted work rights to apply.
For further information regarding this position please email hr@bigdogpetfoods.com.