How strictly do I need to adhere to your feeding guidelines?
Our feeding guidelines are located on our packaging and product pages on our website. These are just a guide and your pet's metabolism, breed, size, age and activity level may affect their overall nutritional requirements. The important thing to focus on ultimately is that your pet is within ahealthy weight range. Use our feeding guide as a starting point, feed and monitor their weight and adjust their feeding amount if required.
Our feeding guide is based on the life stage and energy requirements of your cat.
The calculation uses:
Resting Energy Requirements (RER)
Cats Body Weight (BW)
Maintenance Energy Requirements (MER)
Life Stage Factor
See calculation below that is used:
RER= BW(kg)0.75 x 70
MER= RER x life stage factor
Refer to link for example calculation and life stage factors:
Also taking into account treats as part of the daily energy from food being provided to your pet has an impact.